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| Author: |
Crawley, Alisha M.; Anderson, Daniel R.; Wilder, Alice; Williams, Marsha; Santomero, Angela
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| CMCH Synopsis: |
In this study, researchers showed a group of preschool-aged participants a single episode of the show Blue's Clues multiple times, investigating the effects of repeated exposure upon viewer attention, recall, and content comprehension. The results indicated that viewer attention remained constant throughout multiple viewings, except among 5 year-old boys. Repeated exposure led to greater comprehension; heightened interactive responses to the show; and greater recall of the show's content. The researchers conclude that program repetition may have great possibilities for education and audience retention. © Center on Media and Child Health
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| Year: |
1999 |
| Article Title: |
Effects of repeated exposures to a single episode of the television program Blue's Clues on the viewing behaviors and comprehension of preschool children |
| Journal: |
Journal of Educational Psychology |
| Volume: |
91 |
| Issue: |
4 |
| Pages: |
630-637 |
| ISSN: |
0022-0663 |
| Source of Funding: |
Nickelodeon |
| Study Design: |
Experimental Study
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| Publication Type: |
Journal Article |
| URL: |
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| Age Group: |
Childhood (birth-12 yrs), Preschool Age (2-5 yrs) |
| Keywords: |
Age Differences
Attention
Audience
Behavior
Children
Cognitive Development
Communications
Comprehension
Educational Television
Gender Differences
Learning
Nonverbal Communication
Preschool Students
Television
Television Programs
Verbal Behavior
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